Too many advertisements, pictures, texts, sounds. Too much information noise. This post will explain how to break through the noise and concentrate on more constructive aspects of life.
Human beings, who wanted to consume everything (and as much as possible!), today increasingly turn away wearily from any excess. We choose minimalism now. We want silence instead of information noise. Of course, this is not about every person, and not everyone will choose for minimalism themselves. But, I think, many have already felt the yoke of excess and are wondering how to break through the noise.
I remember the prevalent belief that if something is experiencing a peak of its popularity, then it will soon necessarily go down to its decline. I remember it every time I see something super popular. Until recently, consumption was so super popular, and now popularity has shifted to getting rid of excess and minimalism. What will happen after the fashion for minimalism will pass? It is not yet known, but I would like to hope that people who discovered conscious life and minimalism for themselves in the current era, go on with their life as peacefully as possible, even if the fashion changes.
Conscious life is a useful trend, especially now, when our brain needs to filter a lot, including information noise. How to break through the noise? Filter what you read, what you listen to, what you look at – in general, what you let in our head and what you allow to become a part of you life.
Information noise: from where?
Television and the internet. Television and the internet are the two most important sources of information noise. Flipping from channel to channel, switching from tab to tab, and jumping from clip to clip or from article to article. For sure, you have noticed that after a couple of hours of this pastime, you feel surprisingly tired and worn out. Why? It’s because of all the noise – informational, visual, graphic, etc.
Advertising. This one is the most popular (!) type of information noise. It exists and affects us – both on the streets and on the Internet. Even if it seems to us that we do not pay attention to advertising, the brain still processes what it has seen for even a few seconds.
Radio. Even if you do not listen to radio at home, you are not free from it in public places.
Magazines, newspapers, books. A sea of letters, and in the first two pages – also a sea of advertising.
Streets and public transport systems. Is there at least one street in your city where there is no sign of advertising? And even if there is not much of it, signposts, street name plates, announcements, route maps and timetables at stops are, albeit sometimes useful, still the same information noise!
Communication, empty conversations, small talk, forced contacts in public places, and in fact any conversation, including conversations on the phone.
No, I’m not saying that all of this (particularly communicating with people) is bad. No. But in 1 day in even for 1 hour, incredible amounts of information pass through the brain. And sometimes it is just information noise – absolutely useless information – that our mind is forced to process.
To imagine that you can completely exclude information noise from your life is unrealistic. But you can filter and limit its volumes.
How to save yourself from information noise? My ways:
Giving up TV
My first method is to avoid turning on the TV. Completely and irrevocably (it also saves time). I stopped watching TV more than 10 years ago – and I still vividly remember that tremendous sense of purity of the brain after I stopped watching it. Now, after a forced exposure to the television (at a party, in a store), I feel how quickly my head is cluttered.
I practically do not read the news. The method is radical, I know. And it is hardly possible to advise it to other people. To be honest, when I just stopped reading the news (and not watched any since I stopped watching TV), I thought that I would get into the information vacuum. But then it turned out that important information already flows to me: through my husband, girlfriends, and relatives. Well, if some information did not come to me, then … probably it was not necessary for me.
Read carefully and only on the topic
Gradually, I have given up the habit of reading diagonally and jumping on tabs and links. Recently I learned that something totally distracting happens when we are surfing the net: we go through hyperlinks from one page to another, sometimes without reading two paragraphs. But it is better to carefully examine 1-2 articles than grab something from 10 different ones in half a minute. As with clothing, one can advise one thing: choose quality, not quantity.
Days or Hours without Information Noise
Sometimes arrange a day without the internet, TV, PC, or your smartphone. If a day without them is not a possibility, then let it be at least a few hours. In order to completely shut out the information noise, you can go to nature. Even an hour’s walk among the trees cleans the brain.
Fewer advertisements, flyers, business cards
To avoid advertising noise, I almost never take leaflets in stores. Exceptions happen, but too rarely.
It only seems to us that things will work faster if we simultaneously try to work, talk with a friend, answer a comment on our social media, listen to music and browse through 5 different websites, while deciding which movie to watch in the evening. In fact, with multitasking, none of the problems will be solved qualitatively. And the brain is more likely to get tired and worn out.
Do not create noise
Comments, likes and reposts out politeness, tons of photos for every meal, hourly status updates. Sometimes it starts to seem that the word on the internet does not have any value at all.
Ask to turn it off or turn it down
Yes, this is also an option. If it is not possible to turn off the annoying music or transmission, then you can ask others to turn it down – both at home and in public places. Personally, twice I have been forced to ask taxi drivers to turn down the volume of their music because the loud wild music was really hurting my ears. In the first case, the driver frowned at me a little, but in silence turned it down, and in the second case, the driver turned down the sound and even apologized. Probably, sometimes a person is not playing loud music out of harm, but out of lack of understanding about what causes inconvenience to others. A simple request can change everything.
How to break through the noise? Your experiences
Here in nitidlife, we welcome your experiences and solution for various challenges in life. So if you have special methods to deal with information noise, do not hesitate to share them with us!